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ReferenceUSA Webinars

posted: , by Sonya Durney
tags: Adults | Business | Careers & Jobs

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With your PPL card you can access ReferenceUSA at the Library or from home! Using this resource you can look up directory information on businesses or residences across the country.  Narrow a search by criteria such as number of employees and sales.  To access this robust business tool visit PPL’s Business Research page and click on ‘online tools.’

The folks at ReferenceUSA have kindly put together the following series of free webinars!

To register for any of the session dates, follow the link, select a time zone and complete form; 
you will then receive meeting coordinates and confirmation 

ReferenceUSA Search Essentials
Fridays (January, February, March) Time: 12:00 PM  (1 hour)

Designed for anyone new to ReferenceUSA, this hour-long session will cover all the basics of getting started with ReferenceUSA. They will cover the Four Essentials anyone will want to know in order to be successful using the resource.
This is also a great opportunity for current users to learn some new tips, tricks and techniques.

REGISTER: ReferenceUSA Search Essentials

 

Uncovering the Hidden Job Market: Career Search Strategies using ReferenceUSA
Wednesdays (January, February, March) Time: 3:00 PM (1 Hour)

Attendees will learn how to use ReferenceUSA as part of their Career Searching Strategy. Included will be information on the importance of having accurate information for applications and resumes, creating engaging cover letters, assembling a network of references and referrers, finding key persons at a business to act as mentors, building datasets of potential employers based on skill set, work history and preferences as well as how to prepare for interviews and interactions through thorough research.

REGISTER : Uncover the Hidden Job Market

 

Start, Manage & Grow! Your Business using ReferenceUSA 

Mondays (January, February, March) Time: 3:00 PM  (1 Hour)

Entrepreneurs and business owners will learn how to use ReferenceUSA to find the mission critical information necessary to start, manage and grow a business.

Topics include:

• name Search for Business
• locate hard to find vendors, both locally and nationally
• locate subject manager experts and professional services
• find investors, venture capitalists and angels
• network with other businesses in your area or in your industry
• develop relationships with related business for co-branding opportunities
• understand community demographics
• survey locations for expansion
• conduct competitive analysis
• plan delivery routes and service areas
• source new employees
REGISTER: Start, Manage & Grow! Your Business using ReferenceUSA

 

 ReferenceUSA Consumer & Lifestyle Data
Tuesdays (January, February, March)  3:00 PM  (1 hour)

Ever wonder how marketers and advertisers ‘target’ specific messages to you? Find out how you access the same type of data for your neighborhood or city.

Anyone who is interested in understanding the purchase preferences of a community will find this data both interesting and informative.

Learn how to navigate this section of ReferenceUSA and then apply the data to your needs.

REGISTER: ReferenceUSA Consumer & Lifestyle Data

 

ReferenceUSA Big Data
Tuesdays (January, February, March)  3:00 PM (1 hour)

Data Visualization is the next BIG thing in data. Going beyond static lists of information,  ReferenceUSA can help you ‘visualize’ data elements on a map.

Great for understanding how locations relate to each other or seeing densities within a specific  area, the ReferenceUSA mapping tools give you a new and powerful way to better understand  the landscape.

Learn how to build a map to display results and how to manipulate the mapping tools to your advantage.

REGISTER: ReferenceUSA Big Data

 

ReferenceUSA Historical Data
Tuesdays (January, February, March)  Time: 3:00 PM (1 hour)

One of the essential requirements for planning for the future is to understand the past.

ReferenceUSA has been compiling Business and Consumer data for many years and this data  has been available in file format for advanced research projects.

In response to the increased interest in accessing historical business information, ReferenceUSA  has developed an innovative online tool for librarians, research professionals and library patrons  to connect to powerful information that presents a vivid picture of what the business landscape  looked like in a given area at a given point in time.

REGISTER: ReferenceUSA Historical Data

For more information or for help using ReferenceUSA contact:

Sonya Durney, Business & Government Team Leader   durney@portland.lib.me.us


Reference USA – online training opportunities

posted: , by Sonya Durney
tags: Online Services | Adults | Business | Careers & Jobs

Sign up for these free webinars that will help you get the most out of  ReferenceUSA! Attendees will need an internet connection and a phone line to participate.

ReferenceUSA

Search Essentials: the basics of ReferenceUSA
Day/Date: Fridays (August, September)
Time: 12:00 pm (1 hour)
Designed for the patron new to using our database, this hour-long session will cover all the basics of getting started with ReferenceUSA. The training will cover the Four Essentials anyone, particularly anyone new to ReferenceUSA, would want to know in order to be successful using the resource. This is also a great opportunity for current users to learn some new tips, tricks and techniques.

To register for any of the session dates, follow the link below:
ReferenceUSA Search Essentials

Uncovering the Hidden Job Market: Career Search Strategies using ReferenceUSA
Day/Date: Wednesdays (August, September)
Time: 4:00 pm (1 Hour)

Attendees will learn how to use ReferenceUSA as part of their Career Searching Strategy. Included will be information on the importance of having accurate information for applications and resumes, creating engaging cover letters, assembling a network of references and referrers, finding key persons at a business to act as mentors, building datasets of potential employers based on skill set, work history and preferences as well as how to prepare for interviews and interactions through thorough research.

To register for any of the session dates, follow the link below:
Uncover the Hidden Job Market

Start, Manage, Grow! Your Business using ReferenceUSA
Day/Date: Mondays (August, September)
Time: 4:00 pm (1 Hour)
Entrepreneurs and business owners will learn how to use ReferenceUSA to find the mission critical information necessary to start, manage and grow a business.
Topics include:
• name Search for Business
• locate hard to find vendors, both locally and nationally
• locate subject manager experts and professional services
• find investors, venture capitalists and angels
• network with other businesses in your area or in your industry
• develop relationships with related business for co-branding opportunities
• understand community demographics
• survey locations for expansion
• conduct competitive analysis
• plan delivery routes and service areas
• source new employees

To register for any of the session dates, follow the link below:
Start, Manage, Grow! Your Business using ReferenceUSA

ReferenceUSA Consumer & Lifestyle Data
Day/Date: Alternating Tuesdays
Time: 3:00 pm (1 hour)
Ever wonder how marketers and advertisers ‘target’ specific messages to you? Find out how you access the same type of data for your neighborhood or city.
Anyone who is interested in understanding the purchase preferences of a community will find this data both interesting and informative.
Learn how to navigate this section of ReferenceUSA and then apply the data to your needs.

To register for any of the session dates, follow the link below:
ReferenceUSA Consumer & Lifestyle Data

ReferenceUSA Mapping & Data Visualization
Day/Date: Alternating Tuesdays
Time: 3:00pm (1 hour)
Data Visualization is the next BIG thing in data. Going beyond static lists of information, ReferenceUSA can help you ‘visualize’ data elements on a map.
Great for understanding how locations relate to each other or seeing densities within a specific area, the ReferenceUSA mapping tools give you a new and powerful way to better understand the landscape.
Learn how to build a map to display results and how to manipulate the mapping tools to your advantage.

To register for any of the session dates, follow the link below:
ReferenceUSA Mapping & Data Visualization


What is YOUR next step?

posted: , by Sonya Durney
tags: Careers & Jobs

The Maine Development Foundation has launched a new campaignNext Step Maine

Next Step Maine is part of an effort to capitalize on Maine’s population of non-traditional students and working adults to help them increase their skills and knowledge.

This website is packed with informative advice on getting a GED, starting college, finishing college, financial aid and changing your career.  There is also a list of IN DEMAND and HIGH GROWTH jobs in Maine, which is useful in finding out where job openings may be and what level of education you will need to be considered as a candidate. I also found some great links to career exploration websites. Such as My Skills my Future and My Next Move, which are great tools if you are trying to decide your next step!

To learn more about the initiative, you can listen to this brief piece on  Maine Things Considered; host Tom Porter spoke with Maggie Drummond of the Maine Development Foundation, which, along with partner organizations, is launching the effort.

Don’t forget to stop by the library for your career related information needs, also!  Link to PPL’s catalog for a list of  titles on career development. 

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