Yesterday a group from the PPL headed to the Holiday Inn by the Bay for the Greater Portland Business Expo hosted by Portland Regional Chamber. Our goal was to promote business resources available at the library.
Upon learning that exhibitors were encouraged to be creative with their displays, we thought…YES! A monetary theme was decided upon; our table was covered in jewels, gold chains, tops hats and boas to represent all of the bling business owners could attain by saving money utilizing free resources provided by the library. Of course, there was a photo booth to capture photos of conference goers in said bling.
We hoped all of the fun would draw people to our booth so we could then discuss the library’s resources and sign them up for library cards. As it turns out, people were equally excited about the library’s resources (to learn more click here ), obtaining a library card and the chance to wear a mustache and funny glasses while having their picture taken. People were genuinely interested to learn ways they can research business issues using library services right from their desktop. The library website provides access to online business directories, investment research, country reports, industry reports, demographics, SWOT analysis, online full-text business magazines, newspapers and trade journals, the list goes on…
On May 09, Matt Wickenheiser of the Bangor Daily News, wrote a great blog, “Exchanging business cards for library cards at the Portland Biz Expo” about business resources provided by the PPL.
A heartfelt thank you to the Portland Regional Chamber for hosting the event, to Matt Wickenheiser for the great press, to the folks who visited the PPL booth and were excited to learn more about the library and to all of the PPL staff who contributed in making this event such a success.
Please contact the library ANYTIME to learn more about how we can help your business succeed!
Thanks to our generous Money Smart Week partners: CA$H of United Way Greater Portland, KeyBank and Women, Work and Community we here at the PPL are feeling very Money Smart! A big THANK YOU to all involved.
Last week patrons and staff alike benefited from one-on-one financial education counseling. Our most popular day, Credit Report Day, revealed that the greatest barrier to understanding our credit history is fear of the unknown. After looking at their credits reports attendees felt empowered to improve their credit and make smart financial decisions in the future.
If you missed Money Smart Week you can still benefit from the great advice:
Match your savings to purchase a home, continue your education, or start a business. Contact www.womenworkandcommunity.org (207-799-5025), and see if you qualify for a “Maine Family Development Account”.
Thinking of starting a small business? Already running a small business and looking for ways to improve? Come visit the Portland Public Library and check out some of the new titles we have to help you increase revenue and decrease headaches:
The Lean Startup How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries (2011). This book explores the concept that most businesses fail because they are building something nobody wants. Ries describes his strategy, the Lean Startup, as the application of lean thinking to the process of innovation.
Reputation Rules : Strategies for Building your Company’s Most Valuable Asset by Daniel Diermeier (2011). From tweets to blogs, in the digital age it is important to have a strategic plan to successfully manage your company’s brand.
The Encyclopedia of Small Business Forms and Agreements : a Complete Kit of Ready-to-use Business Checklists, Worksheets, Forms, Contracts, and Human Resource Documents by Martha Maeda (2011). The books contains forms related to starting a business (business plans, startup costs, and business structures); setting up and running a corporation; contracts; real estate; financial reports, accounting, and money management; buying or selling a business; supplies and inventory; consulting and independent contracting; and marketing and public relations
Perfect Phrases for Dealing with Difficult Situations at Work : Hundreds of Ready-to-use Phrases for Coming out on Top Even in the Toughest Office Conditions by Susan F. Benjamin (2008). Unfortunately, sometimes we all need this advice whether we work for a small business or a large corporation.
IRS Tax Secrets : The Individual and Small Business Owners’s Guide to Solving IRS and State Tax Problems by JK Harris (2011). The founder and CEO of JK Harris & Co. tax representation firm, offers information in plain English on tax law. This volume includes a glossary and contact information for each state’s Department of Revenue.
The Big Enough Company : Creating a Business that Works for You by Adelaide Lancaster & Amy Abrams (2011). Drawing on the true stories, Abrams and Lancaster set out to explore how successful female business owners have grown their enterprises in a way that sustains their own personal goals and needs, not someone else’s standards.
Become a Franchise Owner! : the Start-up Guide to Lowering Risk, Making Money, and Owning What You Do by Joel Libava (2012). Geared towards a growing number of entrepreneurs looking for an alternative to traditional corporate employment, a definitive guide to researching, selecting and starting a successful franchise business.
The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement by Damian Ryan and Calvin Jones (2011). A collection of 25 case studies showcasing viable digital marketing campaigns.
The Small Business Survival Guide by Jason Reid (2011). A hands-on tool geared towards small business owners on marketing, sales, hiring and managing employees, cost control, and other basic business principles.
90 Days to Success Marketing and Advertising Your Small Business by Mark Hoxie (2011). Gives the reader a practical plan to successfully market any small business in just 90 days. Examines and explains all formats of advertising from e-marketing to newspapers.